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Hair Botox, a hair care brand that attracted famous hair designers, was ranked first in the cosmetics (hair care) category for three consecutive years in the '2020 Korea Brand Preference Rankings' announced on the 17th.
Hair Botox is a hair care brand of RBH Co., Ltd., a beauty products company that values creating customer value. It is famous for its product line based on a neutral perm agent (Supralis), a treatment ingredient that can be used reliably on both healthy and damaged hair.
In addition, there are premium hair essence 'Acai Oil', no-rinse treatment 'Remedy Serum', 'Beach Wave' for rich volume, spray clinic 'Gradual Smooth Serum', and recently 'Pearl Shield Technology'. The brand portfolio was further strengthened by launching 'Hair Botox Clinic', a masterpiece of a hair clinic with .
Hair Botox products increase the content of natural-friendly base ingredients and add professional technology to achieve healthy and beautiful hair styling, so hair is not easily damaged even after chemical treatments such as perm/dye, raising the satisfaction level of hair designers who have actually used the product. is known to be very high.
A Hair Botox official said, “As a leading brand in the domestic hair care product market, we promise to continue to introduce high-quality products developed with differentiated technology.”
'2020 Korea Brand Preference No. 1', hosted by Korea Economic Magazine's Hankyung BUSINESS and hosted by the Korea Marketing Forum, verifies the excellence of products and services for each brand in each field and the actual preferences of consumers to improve the brand value of companies and consumers. It was held to present indicators of efficient consumption activities to consumers.
[Han Kyung]
Editor Kyeongsu Han (newsinfo@hankyung.com)
ⓒ RBH HairBotox
PR Center 
View original text
Hair Botox, a hair care brand that attracted famous hair designers, was ranked first in the cosmetics (hair care) category for three consecutive years in the '2020 Korea Brand Preference Rankings' announced on the 17th.
Hair Botox is a hair care brand of RBH Co., Ltd., a beauty products company that values creating customer value. It is famous for its product line based on a neutral perm agent (Supralis), a treatment ingredient that can be used reliably on both healthy and damaged hair.
In addition, there are premium hair essence 'Acai Oil', no-rinse treatment 'Remedy Serum', 'Beach Wave' for rich volume, spray clinic 'Gradual Smooth Serum', and recently 'Pearl Shield Technology'. The brand portfolio was further strengthened by launching 'Hair Botox Clinic', a masterpiece of a hair clinic with .
Hair Botox products increase the content of natural-friendly base ingredients and add professional technology to achieve healthy and beautiful hair styling, so hair is not easily damaged even after chemical treatments such as perm/dye, raising the satisfaction level of hair designers who have actually used the product. is known to be very high.
A Hair Botox official said, “As a leading brand in the domestic hair care product market, we promise to continue to introduce high-quality products developed with differentiated technology.”
'2020 Korea Brand Preference No. 1', hosted by Korea Economic Magazine's Hankyung BUSINESS and hosted by the Korea Marketing Forum, verifies the excellence of products and services for each brand in each field and the actual preferences of consumers to improve the brand value of companies and consumers. It was held to present indicators of efficient consumption activities to consumers.
[Han Kyung]
Editor Kyeongsu Han (newsinfo@hankyung.com)
ⓒ RBH HairBotox